Association
CardioSmart: Scaling Trusted Cardiovascular Education for the Public
American College of Cardiology (ACC)
Strategic Partner
The Client
The American College of Cardiology (ACC) is a global leader in cardiovascular care and clinical excellence.
CardioSmart is ACC’s national patient education initiative designed to provide accessible, medically reviewed heart health information for patients, caregivers, and the broader public.
The platform serves as a trusted digital front door for cardiovascular education.
The Challenge
CardioSmart needed to:
- Design a new high-traffic patient website to increase engagement
- Translate complex cardiovascular information into accessible language
- Serve multiple audiences: patients, families, clinicians, and partners
- Govern and organize a large, medically reviewed content library
- Encourage repeat visits and sustained engagement
- Maintain performance and reliability at scale
Key Insight
The site had to balance medical authority with consumer-friendly usability.
Our Solution
Celerate partnered with ACC to architect and design a comprehensive digital education platform built for clarity, engagement, and long-term growth.
Key initiatives included:
Strategic research and nationwide patient interviews to inform UX direction
Large-scale information architecture redesign
Consumer-friendly visual design system
Structured content pathways for cardiac conditions and wellness topics
HTML/CSS front-end implementation within Sitecore
Engagement tools including games, wellness toolkits, and incentive-based competitions
Integration of personal stories to humanize clinical content
Ongoing hosting, maintenance, and performance optimization
The platform was engineered to make medically rigorous information approachable and actionable.
The Result
Increased user engagement across educational content
Improved discoverability of condition-specific resources
Stronger repeat visitation through interactive features
Scalable governance model for ongoing content expansion
Stable, high-performance platform supporting a national audience
Why This Matters
Public health education requires more than accurate content it requires clarity, empathy, and accessibility.
By transforming CardioSmart into a structured, patient-centered digital ecosystem, Celerate helped ACC extend its clinical leadership into meaningful public engagement.
When trusted medical knowledge runs on engineered digital infrastructure, education becomes empowerment.
Celerate
We don’t build websites. We build digital ecosystems for mission-driven organizations ready to grow with clarity, confidence, and control.
- Enterprise WordPress.
- GoSuite Member Management.
- Secure, AI-powered infrastructure.
Built for nonprofits who are serious about impact.
Ready to build something that matters?
Let’s talk. We’d love to hear what you’re working on.
(Call us at 301-694-0273 or email us at hello@goclerate.com)
