Project Overview

Rethinking The Web User Experience for the Society for Neuroscience

• A redesigned homepage clearly presents the Society’s mission statement at a glance, with easy access to content in each core mission segment.
• With an emphasis on landing pages, the rethought site architecture reduces clicks required to help members find what they’re looking for.
• Moving promotional content from the margins allowed for white space to open up the pages up and create a distraction-free reading experience.